The New York TimesThe Lively Morgue

April 27, 1984: The Lightning Loop at Great Adventure in Jackson Township, N.J., appeared above an article about attracting older crowds to amusement parks. Marketers hoped that by making the new parks “discreetly educational,” with better food or “designer merchandise,” that they might appeal to “an older, calmer, more sophisticated generation.” Food-wise, “the parks are experimenting with everything form pita bread sandwiches to lobster. … Older patrons, the rationale goes, are interested in a ‘dining experience’ rather than a quick snack.” Photo: Bob Glass/The New York Times
April 27, 1984: The Lightning Loop at Great Adventure in Jackson Township, N.J., appeared above an article about attracting older crowds to amusement parks. Marketers hoped that by making the new parks “discreetly educational,” with better food or “designer merchandise,” that they might appeal to “an older, calmer, more sophisticated generation.” Food-wise, “the parks are experimenting with everything form pita bread sandwiches to lobster. … Older patrons, the rationale goes, are interested in a ‘dining experience’ rather than a quick snack.” Photo: Bob Glass/The New York Times

April 27, 1984: The Lightning Loop at Great Adventure in Jackson Township, N.J., appeared above an article about attracting older crowds to amusement parks. Marketers hoped that by making the new parks “discreetly educational,” with better food or “designer merchandise,” that they might appeal to “an older, calmer, more sophisticated generation.” Food-wise, “the parks are experimenting with everything form pita bread sandwiches to lobster. … Older patrons, the rationale goes, are interested in a ‘dining experience’ rather than a quick snack.” Photo: Bob Glass/The New York Times

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    1984
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    I love the idea of an amusement park being “discreetly educational”.
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